What is Page Builder in Magento 2?

Page Builder is a powerful drag-and-drop page building tool available in Magento 2 to help merchants and web developers quickly create and manage content for their stores without writing any code. It is a visual suite of tools that helps create, preview, and save content for various pages in an online store. With its intuitive user-interface, Page Builder enables merchants to quickly and easily create custom pages with a variety of content elements, including images, videos, text, and more.

Features of Page Builder in Magento 2

Page Builder in Magento 2 provides a variety of features to help merchants create attractive and engaging pages for their stores. These features include:

• Drag and drop page building: Merchants can add, delete, and rearrange elements within their pages with a simple drag-and-drop interface.
• Intuitive user-interface: The Page Builder user-interface is designed to be intuitive and easy to use, allowing merchants to quickly create pages without any prior technical knowledge.
• Visual preview: Merchants can preview their page in real-time as they make changes, giving them the ability to adjust their page quickly and easily.
• Customizable content elements: Page Builder provides a variety of content elements that can be customized to fit the look and feel of the store.
• Integration with existing store elements: Page Builder can be integrated with existing store elements, such as product catalogs, customer accounts, and more.

Benefits of Page Builder in Magento 2

Page Builder in Magento 2 provides merchants with a number of benefits, including:

• Faster page creation: Page Builder allows merchants to create pages quickly and easily, without having to write any code.
• Enhanced customer engagement: With Page Builder, merchants can create pages that are more engaging and attractive to customers, helping to increase conversions and sales.
• Cost savings: Page Builder eliminates the need to hire a web developer or designer to create pages, helping merchants save money.
• Flexibility: Page Builder provides merchants with the flexibility to create pages that are tailored to their specific needs.

Conclusion

Page Builder in Magento 2 is a powerful page building tool that helps merchants create attractive and engaging pages for their stores. With its intuitive user-interface and customizable content elements, Page Builder enables merchants to quickly and easily create custom pages without writing any code. Page Builder also provides merchants with a number of benefits, including faster page creation, enhanced customer engagement, cost savings, and flexibility.